Anamika Jha's profile

Gurgaon Global Service Jam 24' Branding

Participated and helped in creating design collaterals for Global Service Jam (GSJ) 2024. Got appreciation from the founder of GSJ for the logo design I created for Gurgaon Service Jam 2024 hosted by Thoughtworks in Gurgaon, India office.

Thoughtworks Gurgaon organisers needed new brand identity both for print and digital platforms. These collatorals included logo, A3 poster, magnet, participation certificate, social media posts/videos and eventbrite banner designs. These helped create engament and encourage target audiences to join this event.

The logo basically have a jar and shows two person inside it. The main meaning behind this logo was to show collaboration, friendly competition, working within a team and they will have less than 48 hours to develop and prototype completely new services, products or initiatives inspired by a shared theme. At the end of the Jam, their collection of brand new insights and prototypes will be published to the world.

The logo needed to be versatile as it was going to be used upon different platforms. The icon version was made to solve this issue.
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Gurgaon Global Service Jam 24' Branding
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Gurgaon Global Service Jam 24' Branding

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